6 Simple Ways to Create a Lifetime Customer Base
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6 Simple Ways to Create a Lifetime Customer Base

All businesses understand the value of customer acquisition, placing enormous amounts of time, energy, and money into attracting and converting new customers. Adding new customers to your roster is essential for growth, so this is a justified priority. Too many brands, however, stop there; they land one customer, and they move onto the next. This…

Small business owner doing business
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7 Ways to Promote Your Business This Small Business Saturday

As a live answering service for thousands of businesses nationwide, small businesses have a special place in our hearts. Making up 99.9% of U.S. businesses and 47.5% of the workforce, small businesses play a critical role in the economy.  That’s why American Express created a holiday just for small businesses in 2010, and it’s paying…

How to Keep Your Small Business PCI Compliant in 2019

How to Keep Your Small Business PCI Compliant in 2019

Security is becoming an increasing concern for businesses and consumers all across the globe. Digital risks are becoming even more prevalent, leaving business owners in charge of protecting themselves, their employees, and the customers that keep their doors open. When it comes to security– and cyber security in particular– there’s a lot to keep up…

The One Thing that Will Make Entrepreneurs More Productive
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The One Thing that Will Make Entrepreneurs More Productive

Have you ever been proud to tell someone about how little you sleep? Did you brag about how much you accomplished or how much money you made because you only sleep three hours a night? Your arrogance could be costing you. Jason Fried, co-founder of the task management tool Basecamp is fed up listening to…

Customer journey mapping
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5 Things Every Virtual Office Needs

I am at work, but my office for today doesn’t have the conventional four walls. I’m sitting at my local coffee shop, sipping on a foamy (and ultra strong) latte and writing this article. Between paragraphs, I give my eyes a break and check out the other folks; some are typing away furiously on their…