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Articles about common business concerns, strategies and general topics that relate to the management or operation of a business.
If you look at many businesses today, they often have complex online funnels set up that are designed to automate the lead and sales process. For example, a search result sends users to a landing page, where they get an automated chat that invites them to a free trial, which is then followed up by…
We hear it over and over again: We’re now living in “the new normal.” There’s nothing really normal about what we’re all currently experiencing, but it is our new reality, at least for now. Everyone is impacted. Businesses are left struggling to not only focus on keeping themselves and their team safe, but to also…
All businesses understand the value of customer acquisition, placing enormous amounts of time, energy, and money into attracting and converting new customers. Adding new customers to your roster is essential for growth, so this is a justified priority. Too many brands, however, stop there; they land one customer, and they move onto the next. This…
We live in an on-the-go world, where nothing ever seems to slow down. It only makes sense that we’ve adapted and are increasingly searching for ways to work on the go, too. Business owners have historically been trapped at their desks from 9-5, Monday through Friday, and sometimes even later and on weekends, too. Now,…
As a live answering service for thousands of businesses nationwide, small businesses have a special place in our hearts. Making up 99.9% of U.S. businesses and 47.5% of the workforce, small businesses play a critical role in the economy. That’s why American Express created a holiday just for small businesses in 2010, and it’s paying…
Security is becoming an increasing concern for businesses and consumers all across the globe. Digital risks are becoming even more prevalent, leaving business owners in charge of protecting themselves, their employees, and the customers that keep their doors open. When it comes to security– and cyber security in particular– there’s a lot to keep up…
Have you ever been proud to tell someone about how little you sleep? Did you brag about how much you accomplished or how much money you made because you only sleep three hours a night? Your arrogance could be costing you. Jason Fried, co-founder of the task management tool Basecamp is fed up listening to…
I am at work, but my office for today doesn’t have the conventional four walls. I’m sitting at my local coffee shop, sipping on a foamy (and ultra strong) latte and writing this article. Between paragraphs, I give my eyes a break and check out the other folks; some are typing away furiously on their…