I have extolled the virtues of businesses providing customers with an multi-channel or omni-channel experience by providing social customer service. Your customers are on social media. You need to be there, too. In addition to engaging with your customers, you can connect with thought leaders within your industry.
Our specialty – customer service – has an abundance of forward-thinking articles, insightful stats and empowering quotes. Much of this information comes from either brands known for their exceptional service or from the good folks teaching companies how to do just that. And they aren’t just telling their followers the customer is always right.
Social media has opened professionals up to sharing tips and tricks they may have kept in their back pockets before. And it’s not just corporate whitepapers. Rather, it ranges from downright hilarious to deeper insights on the future of an industry.
The problem with all this amazing content is that it can get lost quickly, especially on Twitter. Enter Curator. Twitter’s Development team came up with a way to collect your favorite tweets and share them in an attractive format. You can share directly to Twitter or you can embed your curated stories right to your website. Here are some of the items we’ve been loving on Twitter this week.
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