Many marketers and business owners mistakenly think they know their customers, who they should be targeting and how to reach this audience. They rely on their gut feeling instead of empirical evidence to dictate marketing strategy.
Caller Insight is here to change the way you get to know your customer base. PATLive is taking caller analytics to the next level with Caller Insight! Learn about your caller’s interests, education level, household income, home value, gender, among other things.
Make your marketing meaningful. How do you make your message hit home for your audience and motivate them to do business with you? Knowing your audience is crucial. Are your callers mostly college-educated, 30 something’s, interested in books? Peak their interest by giving away an e-reader to customers that sign up in the next 30 days.
Use Caller Insight data to help develop new strategies. Reach out to a whole new segment you’re not currently capitalizing on. For instance, a small local retailer is struggling to decide whether to invest in an online storefront. When the retailer reviews the Caller Insight data and realizes that 84% of callers are not local, 73% have a platinum or gold credit card, and 97% own a computer, investing in an ecommerce storefront seems like a no-brainer.
Caller Insight is easy to manage and understand. This new feature allows you to view and use data the way you prefer. Maybe you’re a visual learner; we’ve got infographics, charts, and word clouds to help you visualize your data. Or if you prefer to export your data into your own software, you can generate a CSV of raw data to upload into your CRM or reporting suite.
Whether you need to synthesize data and see what marketing is most meaningful to what customer base or reach out to customers you’re not currently in touch with, Caller Insight gives you the tools to maximize your business.
Features & Pricing
