Call tracking is an arduous task. With CallTracker, it just got way easier.
Using a combination of direct mail, email, and keyword advertising? By using unique phone numbers in each of your different campaigns, you can track customer responses back to each advertising medium and see where you are getting the best ROI. Want to get even more specific and look at what direct mail piece is producing the highest call volume? Then use a unique phone number on each and let CallTracker do the rest.
CallTracker… the missing link in web analytics.
Your website produces great data on how many users visit, where they came from, which ones buy, etc. But what if the customer picks up the telephone instead of ordering online?
Measure success beyond the scope of a website or user clicks. Your call data can now be integrated with any web analytics software (including Google Analytics) to be reported side-by-side so you can get a full view of advertising response rates to produce more effective ad tracking. With PATLive, you can now measure the success of all your advertising efforts, both online and offline.
Learn more about our advanced features and pricing.
